Service

A real estate website for your agency or development

Buyers browse the big listing portals, because on your site the database is updated by hand and half the properties are missing. The agent keeps the same listings twice, in the CRM and on the site. And the enquiry arrives about a flat sold last month.

What's included

A property catalog built on one catalog, current everywhere

Agency owners spend hours on manual updates: a property sold on OLX, but it's still live on the site. We solve that at the architecture level

  • Filterable catalog. Property type, district, floor, size, price — any combination. Buyers find a match in 2 steps, not 15 clicks.
  • Property map. An interactive, clustered map. Buyers see where a property is, not just what it costs.
  • Sync with OLX and DOM.RIA. We set up export feeds: update a listing in your CRM and it updates on the site, while OLX and DOM.RIA pull the fresh data. Sell it, and it drops everywhere.
  • Buyer account. Saved listings, requests, comparison of up to 4 options. Buyers come back instead of searching from scratch.
  • 360° photos and video tours. Matterport integration or upload your own 360° content straight into the listing card.
  • Agent / developer profile. Photo, contacts, and the properties of a specific agent or project — a dedicated page for each.
  • Forms and requests. A viewing form, a callback form, a valuation request — set up to match your sales process.

Case studies

Not a mockup of "how it could look" — sites that sell properties

All cases

Process

Launching a real estate website — a catalog with your properties

  1. Brief and architecture

    We map out how many properties you have, which filters you need, whether there's a CRM, and which feeds to connect. Deliverable: a sitemap, a technical spec, and a fixed quote.

  2. Design

    Listing cards, the filter page, the map, the buyer account — mockups for all key screens. Three rounds of revisions in the budget. Deliverable: final mockups and a design system.

  3. Development and integrations

    Catalog, filters, map, account. We set up the OLX / DOM.RIA feeds and CRM sync. Weekly staging deploys. Deliverable: a working staging site, all integrations, and a test property database.

  4. Launch

    Redirects from the old site, property import, Google Search Console, analytics. Deliverable: a live site, a video guide to the admin panel, and 30 days of free support.

FAQ

Questions before you start

Let's talk

Show us your catalog — we'll propose an architecture in 30 minutes

  • 30 minutesOne-on-one online
  • Flexible formatVideo or phone call
  • Solution-focusedPractical answers

Learn more

A real estate website for an agency or developer: what matters, what it costs, where people go wrong

A real estate website is a catalog, not a brochure. Buyers don't come to read about the company: they want to find a property that fits their criteria, view photos, compare, and get in touch. If the site can't let them do that in 2-3 minutes, they head to DOM.RIA or OLX and never come back.

The most common mistake when building a real estate website is a manual catalog. It's the main reason these sites die within six months — the agent updates OLX, the site, and the CRM separately until they give up somewhere. We set up CRM integration and export feeds: update a property once and it's current everywhere, with OLX and DOM.RIA pulling fresh data from the feed.

The property map is a conversion tool. In our experience, buyers open a listing from the map more often than from the list. An interactive, clustered map lets buyers see where properties are at a glance, even when there are a hundred of them.

The buyer account solves the return-visit problem. Someone saves 3 options, compares them, and comes back a week later. Without an account, they either lose the link or end up back on OLX.

360° photos and video tours increase the number of qualified inquiries. A buyer who has "walked through" an apartment online arrives with more serious intent. We support Matterport and your own 360° content.

SEO for a real estate website is first of all local queries and catalog semantics. "Apartment in Kharkiv," "new build downtown," "commercial property" — a dedicated page for each cluster. We build the catalog structure with SEO in mind right at the brief. If needed, a separate local SEO track. Local SEO →

A real estate CRM helps here. If your agency already manages listings in its own system, we integrate it. If you don't have a CRM yet — there's Apros CRM. CRM implementation →

Timeline for a real estate website — 6-8 weeks for a standard catalog, 8-10 weeks if you need feeds and a complex buyer account. Run your own case through the calculator or book a call →