All cases
E-commerce

Chumak

  • Food brand store
  • Food products
  • OpenCart

People know Chumak from the supermarket shelf, but the brand had no online sales channel of its own. In 2 months we built the official OpenCart store, where buyers find their ketchup as fast as on the shelf and order in three languages.

Visit website
  • Easy on a phone
  • A catalog like a store shelf
  • Orders go straight into the system
  • OpenCart
  • Multilingual
  • Customer account
shop.chumak.com
Chumak — desktop
Chumak — mobile
Year
2024
Timeline
2 months
Role
Design and development
How it works

A catalog like a supermarket shelf

Categories mirror the brand’s product lines: ketchups, sauces, tomato paste, Chumak pasta and Pasta Prima. Buyers follow a familiar route instead of searching at random.

A catalog like a supermarket shelf
A catalog like a supermarket shelf

By the case or by the pallet

The product page shows the weight and units per case, and a filter lets buyers choose the purchase volume, case or pallet. The store works for an everyday shopper and a large order alike.

By the case or by the pallet
By the case or by the pallet

SMS sign-up for deals

The sign-up form collects buyers’ numbers, and the brand sends them deals and new products itself, with no middlemen. Next to it, a contact form sends the request straight to a manager.

SMS sign-up for deals
SMS sign-up for deals

Three languages, one click

Ukrainian, Russian and English versions switch right on the site. The home page brings together bestsellers, weekly deals and the brand’s cooking videos.

Three languages, one click
Three languages, one click
About the project

Online store that sells the brand’s products direct to buyers

People know Chumak from the supermarket shelf: ketchups, sauces, mayonnaise, tomato paste, cooking helpers, pasta. The manufacturer needed an online sales channel of its own, a store where buyers find their product as quickly as on the shelf. The catalog had to follow the brand’s product lines, including Chumak and Pasta Prima, and work in three languages.

Buyers follow the same route as in the supermarket: ketchups, sauces, tomato paste, pasta. Every category shows the weight and the number of units per case, and products can be bought by the case or by the pallet. The home page brings together bestsellers, weekly deals and the brand’s cooking videos. The language switches in one click: Ukrainian, Russian or English.

The account stores purchase history and delivery details, so a repeat order takes less time. An SMS sign-up form collects buyers the brand can send deals and new products to directly. The store launched in 2 months, from design to development. Want to sell your products direct? Let’s talk about OpenCart store development for your brand.

Results
  • < 2 s
    page load (LCP)
  • 90+
    Lighthouse Performance
  • UA + RU
    two interface languages
The store turned out clear and fast, and it's genuinely easy to manage the content ourselves. Apricode ran the project calmly and delivered right on schedule.
CT
Chumak team
Client

Need a similar online store that sells the brand’s products direct to buyers?

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Chumak — preview
Chumak — mobile preview