Niche

A website for a construction company

The client googles you before the tender. They open your site, looking for your projects and your paperwork, and find a photo gallery without a single number, put together seven years ago.

What's included

A site doesn't win the tender — it passes the check that comes before it

The objection everyone arrives with

  • Yes, the big jobs in construction come through people you know. We won't argue with that. But between "someone recommended you" and "you were invited to bid" there is a step you never see. The client, the bank, the insurer or a future general contractor opens a search engine and looks at who you are. The site is where your projects with real numbers, your permits and your engineering staff live. If the link is embarrassing to send, the recommendation dies quietly and without explanation.
  • The second half of the same story. Most construction companies already have a site: built somewhere between 2015 and 2019, with an "our projects" gallery that carries no numbers and a phone number in the footer. It looks cheaper than any building you have put up. That is the real reason for this conversation, not the absence of a site as such.

A project portfolio instead of a photo gallery

  • The project card as a product. Type of work, area, duration, role (general contractor or subcontractor), stage, city. Before and after photos in one block. Four numbers and two photographs — exactly what the competitor with an uncaptioned gallery does not have.
  • A filter by type of work. Concrete frame work, roofing, facades, timber frame houses, renovation, finishing. The client looks for their type of work instead of scrolling a feed of 200 photos.
  • Projects under NDA are a normal situation. We show the type, the area and the duration without the address or the client's name. In the admin panel that is a single toggle on the card.
  • Editing without a developer. A new project is three fields and a photo. Your site manager shoots it on a phone; we supply the card template and a short note on what exactly to photograph.

The trust section people read before a tender

  • Licences, permits, certificates — as a section of their own, not a PDF archive in the footer. Every document opens right in the browser.
  • Your engineering and technical staff and key specialists. For a tender review this often matters more than a photo of a facade.
  • Partners, suppliers, liability insurance. The block that removes half the questions at the first meeting.

Enquiries and estimates

  • A step-by-step estimate form. Type of work → area → approximate timeline → contact. The enquiry lands in Telegram, not in an inbox someone opens once a week.
  • We'll build an automatic cost calculator if you give us your own coefficients. Without your numbers we won't promise an "online estimate": it would produce a figure you'd later be ashamed of.
  • Two languages. If you work with a foreign client or a donor, both language versions are built into the site rather than bolted on with a plugin.

Promotion after launch

  • Roughly a third of the search demand in this niche is not about building a site but about promoting one. "Construction website promotion" and "SEO for a construction company site" are searched separately, and more often than development itself.
  • What actually works here. A page for every type of work, a page for every city you operate in, a Google Business Profile with real photos of your projects, reviews. In construction, organic traffic comes from a dozen narrow pages, not from the homepage.
  • We can do this, or your own contractor can: we hand over the site with a clean structure and no technical debt. Details and price ranges are on the SEO page.

Process

From brief to launch in 3–8 weeks

  1. Brief

    30 minutes. How many projects you can show, which of them are under NDA, which documents you have to hand, which cities you work in. You get: a sitemap, the structure of the project card, a fixed price and a launch date.

  2. Design

    Mockups for the homepage, the project catalogue, the project card and the documents section. If you have a brand book, we use yours. You get: approved mockups for desktop and phone.

  3. Development and content

    We write the code while you gather material on your projects. We give you a template and a shooting guide so that photos from a site manager's phone sit evenly. You get: the site on staging with the first real projects in it.

  4. Launch

    Moving to the live domain, analytics, Google Business Profile, enquiries into Telegram. You get: a live site, a video walkthrough of the admin panel and 30 days of support at no charge.

FAQ

What clients ask before we start

Discuss your project

Describe your company in two sentences and we'll send back a site structure and a price range with timelines

More detail

Building a website for a construction company — what you really need and what isn't worth paying for

A website for a construction company differs from an ordinary corporate site in one thing: here the project portfolio decides, not the text about the company. A client choosing a contractor for concrete frame work or roofing wants to see, in the first minute, what you have already built, at what scale and in what role. So the homepage is not a banner with a crane on it, it is the way into the project catalogue.

The project card is the main working element. Type of work, area, duration, role (general contractor or subcontractor), city, before and after photos. Four numbers already set you apart from the competitor with an uncaptioned gallery. Projects under NDA are shown without the address or the client. That is normal practice, and the site structure allows for it.

The second block people genuinely read is the documents. Licences, permits, certificates, liability insurance, the make-up of your engineering and technical staff. For a tender review and for a bank this matters more than the design. Keeping them as a PDF archive in the footer means losing precisely the visitors the site was built for.

Third, enquiries. A step-by-step estimate form (type of work, area, timeline) gives you, on arrival, not a "call me back" but an enquiry you can already work with. Enquiries go into Telegram. We add a rough cost calculator only with your coefficients: we are not going to invent prices on your behalf.

A separate word on promotion. Queries like "construction website promotion" and "SEO for a construction company site" are searched more often than development itself, about a third of the demand in the niche. Organic traffic here is built on narrow pages: one for each type of work, one for each city you operate in, plus a Google Business Profile with live photos. We hand over the site with a clean structure ready for that, and the work itself is described on the SEO page. SEO promotion →

On money and timelines, without the fog. A corporate site for a construction company is 890–3500 $, a landing page for one line of work is 199–1200 $, and the timeline is 3–8 weeks. You can start the project from any stage, even if all the material you have so far is a phone full of site photos. Get an estimate →